Survey and Providing information of Business environmnet in Kenya and in Africa
(Arrangement of field trips and support test marketing)
It is evident that the number of international companies wishing to participate in the BOP business is increasing continuously. According to the analysis of the western countries, the following three steps are keys to implement BOP business.
1. Making plan and Investigating stage
2. Undertaking stage
3. Establishment and Expansion stage Quote: Frontier of BOP Business
A&A specifically supports “Making plan and Investigating stage” and “Undertaking stage”.
|
A&A do survey and provide information of Business environment to tackle these challenges. It arranges field trips and sets up opportunities to help business obtain potential business partners. In addition to that, it supports test marketing for goods and services from the company.